First Service Bank is proud to announce the promotion of Carrie King to Assistant Branch Manager in its Conway market. King joined First Service Bank in 2022 and most recently served as a Universal Banker.
In her previous role, King supported daily branch operations and assisted customers with deposits, withdrawals, loan payments, cashier’s checks, wires, and opening a wide range of accounts, including checking, money market, and business accounts. She also played a key role in opening and closing the branch, greeting customers, and building strong relationships within the community.
As Assistant Branch Manager, King will assist the Conway market in reaching deposit goals, lead community outreach efforts, support Branch Manager Justin Welter, oversee daily branch operations, and continue strengthening relationships with both existing and new customers while supporting the associate team.
“Carrie has consistently demonstrated a strong work ethic, a heart for service, and a genuine commitment to our customers and team,” said Brittany Witham, Vice President of Retail Operations. “Her attention to detail, leadership potential, and passion for community engagement make her a natural fit for this role. We are excited to see her continue to grow and make an even greater impact in our Conway market.”
Originally from Murfreesboro, Tennessee, King currently resides in Conway, Arkansas. She is a graduate of Conway High School. Outside of work, she enjoys spending time with her pets—two cats and a dog—and is especially close with her mother, who also lives in Conway.
“I love working at First Service Bank because of the supportive atmosphere, strong leadership, and genuine focus on taking care of associates,” said King. “Teamwork really matters here, and everyone is committed to being customer-focused and serving people well. In this new role, I’m excited to lead community outreach, help our market reach its deposit goals, and support our team as we continue to grow.”
King shared that her new position provides opportunities to serve customers with more personalized support, mentor and empower her teammates, and expand the bank’s impact through community involvement and outreach. She brings several years of leadership and management experience into her new role.
First Service Bank remains committed to strengthening the communities it serves by supporting local families, businesses, and outreach programs—values that align closely with King’s passion for making a positive difference where she lives and works.
First Service Bank is a community-focused financial institution dedicated to providing exceptional banking services and putting service first for its customers and communities. Headquartered in Faulkner County, First Service Bank has proudly served Arkansas for more than 60 years and operates locations in Clinton, Conway, Dermott, Flippin, Greenbrier, Little Rock, Mountain View, Shirley, Yellville, Maumelle, and Saline County. In Conway, First Service Bank has long served the community through its Conway South and Conway North locations, with the Conway North branch relocating into a newly built facility in 2026. For more information, visit firstservicebank.com.